This benchmarking study aims at providing the Canadian industry, agencies and governments with the necessary understanding of the knowledge and perception of wood roof trusses among specifiers in selected urban regions in China for ongoing and future promotions of wood roof trusses in China.
The objectives of this project are the following:
1. Assess current awareness, knowledge and perception of wood roof trusses in multi-family housing among specifiers (architects, engineers and builders/developers);
2. Examine how decisions on roofing/building systems and materials are made;
3. Determine best ways to transfer knowledge about wood roof truss systems to specifiers.
Two separate surveys were carried out for benchmarking wood use in roofs in China. The first survey was part of a survey of Chinese building specifiers (Benchmarking Chinese Building Specifiers (Cohen and Ding 2004)) carried out in October/November 2003. A second survey was administered during the Conference on Hybrid Building Construction in China and Wood Roof Truss Workshops in Shanghai and Beijing in December 2003.
This project evaluates the potential for non-structural panels in the furniture (including cabinetry) and interior finish industries in China. It entailed two stages:
1. Review of existing information on non-structural panel markets and industry in China;
2. Survey of wood-based panel manufacturers and non-structural panel specifiers in China.
137 furniture and 132 interior finish manufacturers in eastern and southern China were surveyed by phone, mail/fax, and in personal interviews. Personal interviews were carried out with 11 panel mills in the eastern region.
The literature review is based on the Preliminary Competitor Analysis for Wood Products in China (Wahl and Gaston, 2003) that was carried out for Forestry Innovation Investment. Information specific to furniture, other non-structural panel markets and more recent publications have been added to this literature review.
The ultimate goal of the project is to increase confidence in the durability of wood construction, and thereby lead to greater use of wood products in China. This report aims to assess wood-durability related climate, termite, and decay loads, to inform those building wood structures. Specifically a decay hazard map for exterior above-ground wood structures was refined and a termite map was updated. Based on the decay and termite hazards, four biological hazard zones were proposed: low hazard zone with low decay hazard and no termites, moderate hazard zone with moderate decay hazard but no termites, moderate hazard zone with moderate decay hazard and Reticulitermes, and severe hazard zone with severe decay hazard and both Reticulitermes and Coptotermes. It is hoped that the information can be used by designers and builders as a general guide for designing for certain climate loads and biological hazards, and such a classification will pave the way for developing appropriate requirements for wood protection against decay and termites in different regions in China. The report also sends a strong message that compared to North America, China has a much larger area with a severe or moderate hazard. Hence proper wood protection is critical for achieving durability of wood construction.
The objectives of this project were to examine the use of lumber products in the furniture (including cabinetry) and interior finish industries in China’s largest production centres for furniture and interior finish products, and to assess the potential and opportunities for lumber from British Columbia.
Rising disposable incomes and the urbanization of China’s population continue to drive demand for new housing and increased spending on home furnishings. As a result, the furniture and interior finish industries have developed rapidly in the last decade. By comparison, China’s market for structural applications for wood products is small at present.
A total of 137 furniture manufacturers and 132 producers of interior finish in eastern and southern China were surveyed by phone, mail/fax, and in personal interviews in November and December 2003. The eastern region comprises Shanghai and the provinces of Jiangsu, Anhui and Zhejiang, while Guangdong province represents the southern region.
This market research was carried out in conjunction with a survey of non-structural wood-based panel users for the Wood Panel Bureau/Forestry Innovation Investment.
China has become the focus of much interest by the Canadian forest sector for its potential as a growth market for Canadian wood products. Such interest spans the full range of products (softwood and hardwood lumber, wood-based panels and other further processed wood products) and end-use applications (residential and non-residential construction, doors, windows, interior finish, furniture, and industrial end-uses).
This preliminary competitor analysis is the first step towards actively positioning British Columbia as a supplier to the Chinese market for the purpose of increasing market share. The two key objectives of the analysis are to do a thorough review of existing information on China’s wood products market and industry and to identify gaps in information. The results will provide Forestry Innovation Investment with a basis for prioritising future research, product development and promotional activities for China’s market.
When analysing information on China’s market and industry it is important to keep in mind that much of the officially reported data is not reliable. Comprehensive and reliable statistical collection systems have yet to be established in China. This report is primarily based on adjusted official figures and published primary research reports.
The key conclusions from this analysis are:
· China’s raw material supply from plantations and imports is increasing.
· Russia and Southern Hemisphere countries will remain B.C.’s main competitors for softwoods.
· China’s domestic sawmilling industry is uncompetitive.
· Panel demand is rapidly growing while lumber demand is steady; at the same time lumber imports are rising.
· Substitution with reconstituted wood-based panels and non-wood materials affects lumber demand.
· Furniture and interior finish are the main drivers of wood demand in China; softwood lumber consumption depends largely on civil construction activity.
· There is a mismatch between the main wood products currently supplied by B.C. and market demands in China. China demands hardwood for interior finish and furniture and softwood logs for processing in China to compensate for the decline in domestic harvests. B.C., on the other hand, supplies structural softwood lumber that has limited existing applications in China. In China demand for non-structural reconstituted panels is growing fastest while B.C. produces mainly structural panels.
· Any opportunities for B.C. producers to capture a significant market volume in China therefore require either developing a new market for existing B.C. products or developing new products for existing markets.
A Situation Assessment of Wood Building Construction is presented for Taiwan and China. The objective is to assist the Canadian Forest Service to formulate and test a market access plan based on Canadian assistance to China and Taiwan. The recommended overall strategy is for the Government of Canada to assist Asian countries to achieve their desired goals and simultaneously create complementary market access opportunities for Canada.
Since joining the WTO in 2002 China's economic growth has remained in double digits year after year. It has greatly increased exports and in 2006 was responsible for a third of the United States' $US750 billion trade deficit. China is now referred to as the world's manufacturing centre. This is true not only for clothing and toys but also for manufactured wood products: China was the world's largest exporter (by value) of wood furniture, plywood and hardwood flooring in 2006 (data from GTA).
China is far from self-sufficient in wood materials for its growing wood, pulp and manufactured wood products industries. Increasing imports of wood raw material sourced globally combined with increasing exports of finished products ensure that China will continue to have substantial impact on global trade in wood products, both as a customer for wood as a raw material input, and as a competitor producing finished wood and paper products. In fact China will continue to impact all aspects of the global wood value chain from resource to final market.
China offers both opportunities and threats to wood industries world-wide that are based on trends within the Chinese society and economy. This report identifies some key trends in China and notes how they can lead to opportunities for North American wood producers.
While these trends are identified based on recent history in China there are a few disruptions that could create a diversion of China's development. These include: non-tariff trade barriers based on health and safety concerns, social disruption due to increasing inequity of income distribution; the dismantling of social programs; ineffective administration due to corruption; and catastrophic environmental events due to high levels of pollution and degradation of natural capital. Increasing environmental concern is noted both externally and internally. Importing regions are expressing increasing concerns regarding issues such as sourcing illegally or unsustainably harvested wood supplies; Japan and Europe are exploring both regulations and public purchasing policies. Internally, companies are increasingly adopting chain of custody certification while government organizations are exploring various certification schemes to ensure market access for their exports. Each of the aforementioned issues are worthy of their own report. However, this report assumes that many of these concerns will be dealt with by the leadership in China who are aware of each of these problems.